As India witnessed its largest electoral exercise, we at I.I.M.U.N. began our endeavour through an online campaign to ensure that the youth of our country turn up in large numbers to mark this historic occasion. We are tied up with those who believe in the power of youth and will champion the message by being cause ambassadors of our #MyFirstVote Initiative. In this initiative we got luminaries from all walks of life to post about the importance of voting and urging young students to go out and vote.

Some of the many prominent luminaries who have supported this initiative include Karan Johar, Shashi Tharoor, Jayant Sinha, Shaan, Shankar Mahadevan, Sania Mirza, PT Usha, Omar Abdullah, Niranjan Hiranandani, Boman Irani, Shabana Azmi and many more.